Social Media Marketing

Your Tailored Social Media Strategy

Our Social Media Marketing Package provides a tailored Social Media strategy which includes creation and boosting of compelling social media posts. 

The service includes profile and tracking setup for Facebook, as well as content generation for Social Media networks including Facebook, Twitter and LinkedIn.

Recommended Campaign Length: 12 Months

Profiles Setup: Facebook, Twitter & LinkedIn

Number Of Posts Per Month: 8 (published on Facebook, Cross-posted on Twitter and LinkedIn)

*Maximum Boosts Per Month: 8 (content will run as sponsored posts with placements on Facebook, Instagram, Messenger, and Facebook’s Audience Network)

Available Objectives: Page Promotion, Brand Awareness, Traffic, Engagement, Lead Generation

Number of Hyper-targeted Audiences: Up to 5

*Please note: our Social Media Management fee does not include paid promotions budget for boosted posts. We recommend an additional minimum of $100.00USD pe month for the purposes of boosting posts.

SOCIAL MEDIA ASSESSMENT

We audit your social media pages and give initial recommendations to improve your visibility.

SOCIAL MEDIA PLAYBOOK CREATION

The tone of voice to use, the products to talk about, and the brand persona will be established here. This will contain the audience profile and projected reach and results of the boosted posts based on the given budget.

SOCIAL MEDIA CONTENT PLAN AND CALENDAR CREATION

The playbook will be updated every month to serve as a calibration tool and includes the content roadmap and calendar.

PAGE AND BOOSTED POST MONITORING

Your pages will be checked every day for comments and messages. Facebook ads will run throughout the campaign cycle.

SOCIAL MEDIA INSIGHTS

Monthly Reports include analysis of the cycle’s results and recommendations for the next cycles.

Social Media Campaign Roadmap

CAMPAIGN SETUP AND OPTIMIZATION

SOCIAL MEDIA PLAYBOOK CREATION

  • Competitor Research
  • Response Track
  • Audience Targeting
  • Budget Recommendation
  • Brand Persona
  • Audience Persona
  • Communication Guidelines
  • Content Strategy

FACEBOOK (CREATION AND/OR OPTIMIZATION)

  • Custom URL
  • Page Categories
  • Professionally Designed Profile Picture
  • Professionally Designed Cover Photo
  • Contact Details
  • Page Call-to-Action Button
  • About Page & Professionally Designed Story Graphic
  • Page Template
  • Auto Responder Setup
  • Default Facebook Pixel code setup (using client’s ad account)
  • Creation of 2 Unique Audiences

TWITTER (CREATION AND/OR OPTIMIZATION)

  • Professionally Designed Profile Picture
  • Professionally Designed Header Image
  • Twitter Bio and Contact Details Update
  • Crossposting of Content with Optimized Captions
  • Inclusion of Relevant Hashtags

LINKEDIN (CREATION AND/OR OPTIMIZATION)

  • Professionally Designed Profile Picture
  • Professionally Designed Banner
  • About Page Update
  • Crossposting of Content

CONTENT CREATION

  • 2 Images to be published to your profiles and will also run as ads for Page Promotion and Brand Awareness
  • Insights Creation
 

CONTENT PUBLISHING

SOCIAL MEDIA CONTENT PLAN

  • Communication Guidelines
  • Brand Persona
  • Audience Targeting
  • Content Strategy
  • Response Track
  • Audience Targeting
  • Budget Recommendation
  • Competitor Research

PUBLISHING CALENDAR

  • 8 Images to be published to your profiles and will also run as ads on Facebook
1 ad will be for Page Promotion 5 ads will be for Post Engagement 2 ads will run for one of the following objectives: Brand Awareness, Traffic, or Lead Generation
  • Crossposting to Twitter and LinkedIn
  • Page and Ads Monitoring
  • Insights Creation
Frequently Asked Questions

Facebook is very strict when it comes to their ad policies. Businesses that promote the following products and services are not allowed to run sponsored content:

  • Tobacco products and related paraphernalia
  • Illegal, prescription, or recreational drugs
  • Unsafe supplements, as determined by Facebook in its sole discretion.
  • Weapons, ammunition, or explosives
  • Adult products or services, except for family planning and contraception
  • Spy cams, mobile phone trackers or other hidden surveillance equipment
  • Promotion of payday loans, paycheck advances or any other short-term loan
  • intended to cover someone’s expenses until their next payday
  • Promotion of business models offering quick compensation for little investment, including multilevel marketing opportunities
  • Financial products and services that are frequently associated with misleading or deceptive promotional practices, such as binary options, initial coin offerings, or cryptocurrency
With Facebook’s algorithm update, content from pages will reach fewer people. You will most likely not get the business objectives you are looking for if you depend purely on organic results. A minimum budget of $100USD per month is recommended for the campaign.

You will be able to see all the posts before publishing starts. You need to request for Revisions to the posts before the cycle starts, otherwise, revisions may not be entertained. Moreover, posts that are approved beyond their scheduled publishing date may not be published.

The Facebook Pixel collects data from your website. Data pulled from this tool can help identify the best audience for your campaign. You can even create custom audiences for retargeting. Your reports may also contain additional information, such as: Website referrals from Facebook, Top website URLs, and Top Social Media Sources.

We believe social media marketing must drive business goals, not vanity metrics. Our methodology targets the right audience with the right creatives to ensure your business is always top-of-mind when consumers want to buy a service or product.

No, we do not. However, the product does contain auto-responders and we will monitor your messages to make sure that every user is given immediate attention.

We do not require the username and password of your personal profile. We will simply request for access to your Facebook page which doesn’t require us to get your credentials. In fact, logging into other users’ profiles is highly discouraged since this can cause the profile to be locked.

For cancellations, let your project manager know and we will finish the cycle that you paid for and then cancel your contract. All access to your Facebook accounts/assets will be cancelled within 3 Business days.

We will use up the monthly budget, regardless of how many posts were published. If the budget we spend is different from the declared allocated budget, we’ll include how much the ad used our monthly report.

Your Investment

Everything you need to get started with Social Media Marketing.

Includes profile and tracking setup for Facebook, boosted post campaigns, as well as content generation for Social Media channels including Facebook, Twitter and LinkedIn.

Social Media Marketing

$ 900 per month
  • Social Media Assessment
  • Social Media Content Plan And Calendar Creation
  • Page And Boosted Post Monitoring
  • Monthly Social Media Insights Reports
  • Facebook, Twitter & LinkedIn Profiles Setup
  • 8 Posts Per Month
  • 8 Boosted Posts Per Month*


*Social Media Management fee does not include paid promotions budget for boosted posts. We recommend an additional minimum of $100.00USD per month for the purposes of boosting posts.

INVESTMENT DISCOUNTS
$2400 if paid Quarterly (Save $300)
$8400 if paid Yearly (Save $2400)

Free Resources

(No Opt-in Needed)

10 Common Facebook Marketing Mistakes

Social Media Marketing FunnelPress Marketing

Social Media Campaign Report Sample

Social Media Marketing FunnelPress Marketing